Creating cinematic videos isn’t about having the most expensive camera—it’s about mastering your settings to achieve the right mood, motion, and clarity.

Whether you’re filming weddings, ads, or short films, these 4 settings are the foundation of professional-looking video. If you get these wrong, no editing or color grading will save the footage.

🎞 1. Frame Rate (FPS)

• 24fps gives a cinematic look (used in most films)

• 60fps+ is great for slow motion

• Choose based on your storytelling style and subject movement

⏱ 2. Shutter Speed

Use the 180-degree rule: shutter speed should be double your frame rate (e.g., 1/50 for 24fps) to maintain natural motion blur.

💡 3. ISO

Keep ISO as low as possible to avoid noise. Increase only when lighting is limited—and use external lights if needed.

🎨 4. White Balance

Don’t rely on auto. Manually set white balance based on the light source (e.g., daylight, tungsten) for color consistency across shots.

🧠 These four camera settings are the pillars of every cinematic production. Get comfortable adjusting them quickly—on location, in changing light, and under pressure.

At Racool Studio, our videographers adjust settings instinctively based on the scene's emotion, pace, and mood.

🎬 Want to create cinematic content for your brand or event?
👉 Book a video session with our team — and we’ll make sure your story looks as powerful as it feels.